Penalty (2006) summarizes that the perspective of the theory of newsmaking, of which if they include gatekeeper, is a construtivista theory, that is, it emphasizes the conventional character of the notice, admitting that they inform and have reference in the reality. For Penalty (they idem) the notice seen for this optics, helps to construct to this same reality and possesss an internal logic of constitution that influences the construction process all. I can conclude in this chapter that under all the analyses, vises and under all the aspects the notice are the substance cousin of any journalistic way. It is the bedding of which if alicera great news articles. She is around it that the activities of gigantic journalistic organizations if concentrate and that the scholars on the subject if lean over in the direction to form concepts, hypotheses and theories on its effect caused to the social environment. The notice passes for a production routine, that involves many 0 variable of different nature. The apparatuses of production followed by sociology of the journalistic profession, they influence in the productive process of the information, of which the notice is the basic ingredient. To finish, the concepts and examples that I used in this first chapter had been for guiding the subject on what it is the news in the TV, subjects that I will treat I capitulate in it following and to give a theoretical recital to the analysis that will be made in third I capitulate.

2A NOTICE IN the TV – OF the HYPOTHESES AND THEORIES To the PRACTICAL one OF the DAY-BY-DAY JOURNALISTIC one In the previous chapter I detached the importance of theories that in my conception influence the communication and the media in general, over all the telejornalismo. My intention in the two chapters to follow is to identify the practical application of these theories in my objects of analysis, periodical of the Record and Jornal of the Culture. I will start, therefore for an analysis on the effect of the image propagated for the TV in the social context and on the telejornalismo as being integrant part of the process of televising production. 2.1Sentidos and meanings through of the television Beyond historical, economic and sociocultural the transformations proper of our time, the way of the mediaes between the human being and the real world also come moving. The mediaes, made through the images and of the technologies come transforming the forms to see and of looking at. In

Stations Blue Elephant

The Ensign blue elephant was created in 1987 and is a network of car washing stations. It distinguishes itself from its competition by his solid environmental commitment, establishing an ecological conception of washing. Recently, the franchise has incorporated into its already traditional services of wash, rinse and finish other more specific as limpia-llantas, polishing and pre-wash. With these new phases customers can enjoy comprehensive services for your car in the centres of washing and all this in the most comfortable way. This constant bet for innovation allows its franchisees offer users a wider range of services with the highest quality in the market and, at the same time, retain customers and attract new partners. In Cadiz has been opened a new station, the first establishment of its kind in the city, which joins the other 43 which can be found in the Andalusian autonomous community.

Located in Castellar de la Frontera Street, the new establishment has four vacuum cleaners and five tracks, as well as machines of change and coverage of vacuum cleaners. This is a business concept that works. The important thing is to offer a quality service to the customer, says Jose Manuel Barrera, responsible for the new establishment. The origin of the concept of elephant blue wash rests on the principles of respect for the environment and the satisfaction of the customer who opts for the washing of the vehicle at high pressure, a concept that teaches it has introduced in Spain. In addition, the network continues to expand its range of services with new wash options. This Department seeks, primarily, that the customer is happy with the quality of the washing of the vehicle, and this works in concepts such as economizers of water, biodegradable products, recycling or waste treatment. There are currently more than 100 open washing in Spain and near 850 in Europe, most centres open 24 hours a day 365 days a year. The service concept of the franchise is to be as closely as possible the expectations of motorists, making them gain time and transforming the task of washing a pleasure. You can consult the guide of franchises to have greater repertoire of franchises in Spain. News, articles, interviews with franchises, new franchises, franchise Guide, all the news in the world of the franchise you can consult it in directory of franchises. Original author and source of the article